About

Yuri Shapochka

Design Leader

Yuri has 15+ years experience creating practical and effective design solutions. He has a distinguished expertise in design strategy, user research, information architecture, user interface design, and usability testing. Yuri guides customers and project teams from obscurity to coherence by establishing a process that integrates user needs, development strategy, and business results. Most recently Yuri Shapochka has been working on UXD projects for Illumina, Inc. (ILMN), the top-ranking maker of next-generation sequencing tools used by life sciences and drug researchers to isolate and analyze genes.

Yuri also holds an MS in Electrical Engineering and has extensive experience in product management, strategic brand development, launching digital strategy and marketing initiatives for global businesses. He uses data research and team leadership talent to ensure expert design direction and clear strategic vision for companies to apply.

Get In Touch See Selected Work

Project Leadership

Focusing on creating practical solutions for maximum business outcome.

Innovation Strategy

Offering multidisciplinary research techniques with an emphasis on the user needs as the most reliable basis for successful innovation.

Human Factors Engineering

Ensuring efficiency and safety by minimizing use-related hazards and risks through design.

Product Brand Language

Creating consistency between products by developing successful product design languages and brand’s core messaging.

WHAT CLIENTS SAY

SELECTED TESTIMONIALS:

Dear Yuri, WOW!!! You are amazing!!! I am blown away at how you caught the vision and then did it better than that! It is so classy, elegant and clean looking and I love the color scheme. A million thanks!!! Warm Regards.

Nancy SmithCEO, The Blanket Boutique

Yuri, Last year, you designed the Volusion store for our business. We've been up and running since last August, and the response to the look and feel of the store has been fantastic. I can't count the number of compliments we have gotten on your work.

Gene BirkholzDirector of Operations, Action! Library Media Service

"Hats off to you Yuri! I love the design, the feel of nature, and I can't believe how magnificent it looks. You have moved us beyond the appearance of elementary store to maturity and professionalism. Sales are going to be so much better! Thanks again Yuri, wonderful job."

Elise MartinezCEDAR-AL

"I LOVE the design!! This is the second time I have worked with Yuri. I would recommend him highly to anyone! If a referral is ever needed, by all means please call me.... Can my site be placed under the "client gallery"??? Yes, it looks THAT good!"

Roseann StyczynskiPresident, RTZ

"I just wanted to say again how pleased we are with the site and the comments we've had about it have been great!! Thanks once again. Your efforts are very much appreciated."

Peter DuddyCEO & Founder, PeeDee Toys

"Oh, I am speechless!!!! I love it Yuri. I am absolutely happy. Thank you so much!"

Sharron PinheiroEve Organics

"The design looks outstanding. Great improvement over our old site. Thanks Yuri!"

Len LidkeaLow Cost Label Ltd.

"Dear Yuri - I am stunned with how great you made it on the first try. I am so excited and appreciative. It is fantastic - you are brilliant - thank you."

NatalieVedababy

"Thanks again for your great work on the site, it definitely helped me get some great money for this business! Fantastic work Yuri."

JustinCamera World Australia

"Thank you for your terrific vision on this new image for our company."

Tim RogersPolka Dot Petals

"All of our vendors and customers love the site and have great things to say about the design."

Michael NybergWorldtri

SELECTED CLIENTS